Branding

50th anniversary

Explore FAU

Ribbon Cutting

Medical Concierge

exhibition branding: 50 years of HBOI

I created this branding for the 50th anniversary of Harbor Branch Oceanographic Institute of FAU. I designed the 50th mark, brochures, invitations, website, emails and social media ads, environmental graphics and magazine ads, exhibition materials and displays.

The celebration of the 50th anniversary of HBOI was addressing critical issues affecting coastal zone, oceans, and human well-being, as well as the research that is conducted around the world in varying climates, ecosystems, and cultures.

My design for this project focus on exploring the marine environments, studying key species and understanding the connection between humans and the ocean.

Website that I designed and coded, with the listing for all of the events and a possibility to participate online

Some of the print materials that I designed for the events.

Some of the outdoor banners that I designed for the series of 50^th Anniversary events.

I created various magazine ads for these events. We were advertising throughout Florida and in the nearby states in such publications as Portfolio Magazine, Vero Beach Magazine, Indian River Magazine and others.

National advertising campaign: Explore FAU

These banners and emails were supported with a direct mail postcard invitation that went throughtout the United States to attract more attention to this great Sounth Florida University.

A direct mail postcard invitation to explore all the possibilities of the University life during the series of the on-campus events.

corporate event branding: Ribbon Cutting

Invitation design for the Ribbon Cutting ceremony. Pearlescent paper choice and red foil create an instant exciting and festive look to this piece.

Brochure for the Ribbon Cutting ceremony

Screen design for the Ribbon Cutting ceremony

medical concierge branding

I was working on this project for the new line of business called Medical Concierge. Upon request, I came up with the branding of all the materials for the patients and branding for the doctors. I used the vivid green color with accents in blue for most of the patients' materials, while golden and lighter blue colored packages were for the doctors. Above you see the set of the patients' materials.

The aim of the project was to inform medical professionals about all the benefits and possibilities of the medical concierge program. When a Doctor becomes interested, his or her office was supplied with the informative materials for the patients, that would allow them to make a decision to join the program of that Doctor's office.

Above you see two tri-fold brochures for the patients of Cardiology Concierge program and Pediatrics Concierge program. For each speciality I created the logo and a set of print and web materials.

Above you see a tri-fold brochure for the doctors. Inside you can see 16 different types of materials that were offered for each Medical Concierge speciality.

Here are some of the printed materials that were informing doctors about all the possibilities of Concierge Medical programs. Identity, branding, brochures, posters, postcards, CDs and DVDs, as well as mouse pads and various merch were all parts of this huge graphic and multimedia design package that I was art directing and designing.

CDs and table tents designed for this project.

Some of the Doctors were requesting custom designs and paper for their Medical Concierge materials. For this request, for example, I used embossing and cuts in combination with textured duplex (one side blue, another side white, blended together) paper with Silver Panton 877C in order to visually comment on the top professionalism and reliability of that Cardiology office.